RECO GROUP: LEADER IN ELECTRIC HEATING ELEMENTS AND HEATING SYSTEMS

Reco Group is a leading Italian company specialising in the design and manufacturing of custom-made armoured electric heating elements, single-pole and double-pole thermostats, and electric heating systems for both household and industrial applications. With over 50 years of experience in the industry, we have established ourselves as a benchmark for quality, innovation, and product customisation.

A high level of specialisation, continuous improvement and stringent quality standards enable the company to meet any client requirement with “custom-made” projects and products, designed for various applications and specific needs.

HISTORY

In 1955 Mario Giaj founded Termas, a small mechanical company in Turin.

1955

1972

In 1972 the company moved to Frossasco, in the Pinerolo area (Piedmont). Termas became Firec and the business moved from the mechanical to the electromechanical sector, specialising in the production of custom-made armoured heating elements and thermostats.

The Firec Group gave rise to two new companies: REART and Reco. REART focuses on manufacturing specialised industrial solutions for various sectors, while Reco specialises in producing components for water heaters and electric heating systems for household applications.

1980

1990

Reco became one of the main partners for water heater manufacturers in Italy and a trusted supplier of spare parts for these devices, strengthening its leadership in the local market.

In 2000, the company evolved into Reco Group and embarked on an ambitious internationalization process, expanding its global distribution network. Reco Group established itself as a market leader in the field of electric heating elements and heating systems, with a strong presence in many countries.

2000

2012

Reco Group expanded its production department with the addition of 1,800 square meters to meet the growing demand and ongoing investments in new production lines, strengthening its manufacturing capacity.

Today

Reco Group, now in its third generation, is a benchmark in the production of components for water heaters and in the design and manufacturing of industrial heating systems. The expertise gained over the years, combined with advanced automation and skilled labor, ensures the highest level of quality and service, enabling Reco Group to meet the needs of clients in over 50 countries.

VISION

The vision of Reco Group is to act as a global player while maintaining its national roots and enhancing its ‘Made in Italy’ production. The group’s success and sustainability are based on a long-term strategy, proactivity, and flexibility. Furthermore, the need to reduce energy consumption and a strong sense of social responsibility drive the organization towards a continuous process of innovation and improvement. The ultimate goal is to raise awareness among all stakeholders and promote a sustainable business model.

VISION

Reco Group’s vision is to act as a player in the global context, maintaining its national roots and enhancing its ‘Made in Italy’ production. The company’s success and sustainability are based on long-term strategy, proactivity and flexibility. Furthermore, the need to reduce energy consumption and the sense of social responsibility push the group towards a process of continuous innovation and improvement. The ultimate goal is to raise the awareness of all the stakeholders and promote a sustainable business model.

MISSION

Since its foundation, Reco Group’s mission has been to produce, develop, and expand a complete range of electric heating elements and electric heating systems to meet the needs of the global market. Reco Group is committed to adhering to the highest international quality standards, always ensuring energy efficiency and competitive prices.

Today, Reco Group is the reference partner of leading water heater and heating system producers, offering high-performance solutions to enhance the quality and efficiency of their products.
Thanks to a solid global distribution network and a strong presence in the spare parts market, Reco Group is able to meet clients’ needs quickly and effectively, providing high-quality components to ensure continuous and efficient operation in any context.

Team

At Reco Group, we believe the real value of a company lies in the people who contribute to it.

Our company policy is focused on providing an optimal working environment, as we believe that workplace well-being and the ability to put one’s skills into practice are essential elements for business success.

Reco Group’s goal is to place people at the center of the organization, offering them opportunities for professional development and an environment in which they can feel satisfied with their work. We believe that working hard is important, but working smart and collaboratively is what truly makes a difference.

We at Reco Group believe that, in order to achieve a lasting success, it is necessary to have an exchange between the individuals who are part of the company, and the company itself. For this reason, we recognize the importance of personal needs that can go beyond work. We encourage those who work for Reco Group to manage their time. Finally, every day we try to create and promote a sense of belonging that makes people feel part of the “Reco family”.

At Reco Group, we believe that lasting success comes from a strong exchange between the company and its employees. For this reason, we recognise the importance of personal needs and actively promote a healthy work-life balance. We encourage every team member to manage their time efficiently, fostering a collaborative environment and a strong sense of belonging to the “Reco family.”

Governance

The Reco Group governance is represented by the members of the Giaj family, now in its third generation at the helm of the company.

This family continuity represents a key strength, ensuring stability and a long-term strategic vision. The synergy between ownership and management has enabled the company to overcome market challenges and consistently improve its results. The combination of entrepreneurial legacy and passion has positioned Reco Group a leader in the electric heating elements and electric heating systems market.

Family governance has allowed the company to be lean enough to adapt to changes in the competitive environment, reducing decision-making and execution times. Furthermore, it has favoured the creation of a “family” environment within the group, which generates well-being and a sense of belonging between the people who are part of it. Despite the dual role of ownership and management, the family members have never been resistant to changs; on the contrary, they have embraced and translated it into continuous improvements through new investments. All this has generated the know-how and best practices that allow Reco Group to continue to operate effectively in its sector from over fifty years.

Family governance has allowed the company to adapt to changes in a competitive market, reducing decision-making and execution times while enhancing operational efficiency. This approach has fostered a cohesive work environment, strengthening employees’ sense of belonging and well-being within the group. Despite the merging of ownership and management roles, the Giaj family has always embraced innovation, transforming market shifts into strategic investments that have ensured continuous growth.

With over fifty years of experience, Reco Group has developed extensive know-how and consolidated its best practices, allowing the company to maintain a strong presence in the electric heating elements and heating systems industry in both Italian and international markets.

Distribution

One of Reco Group’s greatest strengths is its distribution network. This has allowed the company to undertake an internationalisation process that has led it from a company operating in the national market to a multinational player.

With more than twenty local distributors across different countries, agents and subcontractors operating in various geographical areas, Reco Group can effectively identify market demands and tailor its offerings accordingly.

Today Reco Group exports over 80% of its products beyond its national borders and serves clients in more than forty countries, with a strong presence in Europe, the Middle East, India, China, North Africa and the Americas.